I am a multi-disciplined Creative Director with 22 years experience in creating successful and award winning campaigns across the fields of advertising, promotional marketing, shopper marketing, experiential, sampling, sponsorship and digital. Adept at mentoring creatives and building an environment for ‘The Big Idea’ to flourish,
I lead by example with a hands on approach to work and relish getting stuck into briefs and pitches with a true passion for strategic and creative problem solving.
2016 -2018 Energy
I was given the opportunity to take over as Energy’s ECD in 2016 where I used my multi-channel experience to help connect brands to their audiences with engaging and memorable ideas that fed into peoples passions, interests and lifestyles. My role included streamlining the creative department, improving it’s conceptual output, increasing the level of pitch wins and maintaining existing client satisfaction.
Rolls-Royce - Porsche - TJX - Global Radio - VWG - Virgin Holidays Google - Smith & Williamson - Nature’s Bounty
2014 - 2016 Freelance
Space Agency - Geometry@JWT - Guttenburg TV - Energy
2007 - 2014 Mworks (McCann Worldgroup)
On accepting the role of Creative Director, I was tasked with the start up and management of a new MWorks creative department. Taking the lead in all creative strategy, conceptual ideation and art direction I helped cement existing client relationships and with a number of pitch wins helped grow the client list. My role included sign-off of all creative concepts, design, artwork and production, as well as management of external creative resources including photography, illustration and freelance.
MasterCard - Samsung - Subway - Metro International - Vodafone
2006 - 2007 Arc Worldwide
In 2006 The Triangle Group was merged with Arc after it’s aquisition by Publicis. My role as Creative partner was to continue to oversee and manage the ex-Triangle teams and to maintain strong client relationships with the existing Triangle clients. I was also fundamental in helping with the transition of 2 very different creative departments into one.
Samsung - Diageo - Post Office - Nintendo - Carphone Warehouse
1996 - 2006 The Triangle Group
Rising quickly through the ranks I became the Creative Group Head of a multiple award winning creative team. During my 10 years at The Triangle Group I worked on an extensive range of blue chip clients successfully creating campaigns that bridged the fields of advertising, promotional marketing, experiential marketing, shopper marketing and digital marketing.
Cadbury - Bulmers - Unilever - Golden Wonder - Britvic - Barclays
AWARDS INCLUDE
2018 BE CONNECTED AWARDS - Rolls-Royce - Art At Work SILVER
2017 FMBE Awards - Rolls-Royce - Most Effective Display GOLD
2011 BAFTAS - Vodafone Who Killed Summer - BAFTA Nominated
2011 ISP - Samsung White Skull - Best Art Direction GOLD
2009 MMA - Vodafone Who Killed Summer - Best Overall Campaign
2007 SPORTS INDUSTRY AWARD - Samsung Sing When You’re Winning
2005 EACA PMC - Gordon’s Work Of Art - Gold
2005 ISP - Gordon’s Work Of Art - Art Direction GOLD
2003 MCCA - It’s not Poodle, it’s Pot Noodle - Best Idea GOLD
2001 ISP - Tango Megaphone - Consumer Promotions PLATINUM
2001 SPCA - Tango Megaphone - Campaign of the Year WINNER
2000 EFSP - Tango Time European Sales Promotion GRAND PRIX
2000 ISP - Tango Time - Consumer Promotions PLATINUM
Consumer Awareness GOLD - Copy writing GOLD
1999 WORLD PRO AWARDS - Cadbury Creme Egg Head
World Winner - European GOLD
CLIENTS
Alfa Romeo
Arrid
Barclays
Black and Decker
Britvic (Tango, Ame, Aqua Libra)
Bulmers (Strongbow, Strongbow Ice)
Cadbury (all brands)
Camel
Capital One
Carphone Warehouse
Change For Climate Change
Diageo (Johnnie Walker, Smirnoff, Gordon’s, Archers, Guinness)
Ebay
Famous Grouse
Fox Kids
Gillette
Global Radio
Golden Wonder (all brands)
Hewlett Packard
LG Mobile
MasterCard
Metro International
Nature's Bounty
Nestle (Crosse & Blackwell)
Nintendo
Porsche
Post Office
Proctor & Gamble (Always)
Purveys
Rolls-Royce
Samsung Mobile
SCA (Kleenex brands)
Smith & Williamson
Sony Ericsson
St. Ivel Desserts
Subway
TJX (TK Maxx, HomeSense)
Unilever Best Foods (Pot Noodle)
Virgin Holidays
Vodafone
VWG
36 Matham Road, East Molesey
Surrey, KT8 0SU
lee-jobling@hotmail.com
+44 7900 496 274